BRD The New School
Education means culture, and the educational process as we know it started with people that define culture - such as Aristotle, Confucius, Archimedes or Epicurus. Yet everything evolves. And moving past traditional forms of educations means moving past traditional forms of culture. BRD were the first to launch a platform that could start the conversation on how to bring Romanian education in the 21st century. Welcome to “The New School”.
Project: The New School
Role: Project Lead
Agency: MRM//McCann Bucharest
The platform
We needed bold key visuals that enhanced our content. A clear information hierarchy with a good hint that sends you to discover our platform. Split by article category, the purpose of these pages is to allow the representation of all content types, be it text based, image, image gallery, video or debates.
Step 1 // The Wireframe
Step 2 // The platform
The campaign LP
